dawn news morning showThe Dawn media group with extended media channels, namely the dawn news paper, Spider magazines, Herald, dawn news channel, City FM 89, e-paper bilingually has successfully made way in the field of journalism. After the Dawn news channel failed to get positive feedback, it turned it English News channel into Urdu one and enjoys good viewership.

The dawn news channel after its series of talk shows, documentary, investigative reporting programs, current affairs, crime and paranormal programs has come up with its new morning show. The new branding show started off from the 1 st of October on the channel. Saira Kabeer is the host of the show. Program timings are from 9 am to 11 am that is telecasted through Monday to Friday, except the weekend.

The show carries words’ Jhooti Subah Se Chutkara’. The program aims to bring format based on difference with the usual channels. The program’s name has been given upon with the theme of the show, which the channel wants to impart.

Morning shows are perceived globally to be informative, entertaining and have some refreshing thing to acknowledge the viewers but the trend followed in Pakistan is contradictory. Instead, deviating from the format, stupid acts of vulgarity, promotion of music, Indian culture is reflected in our morning shows.

The dawn news channel with the introduction of the morning show wants to begin with the trend of providing entertainment to the viewers, making the show worth-watching without involving the cheap elements.

To know more about the show, catch the channel at 9 am sharp.